Global Brain

It’s truly amazing what’s happening today in terms of customer interaction opportunities. Check out this latest report @ Trendwatching for how this trend manifests itself across industries including, of course, travel and tourism. The idea that companies can control the message any longer is as dead as a doornail. Next is the actual product or service that will be developed by and with the customer. Fascinating stuff and great opportunity for organizations that know how to embrace this trend.